Dubai’s coffee scene reached a new milestone as Roasters, the homegrown specialty coffee brand, set a Guinness World Record for "The Most Expensive Coffee Cup in the World," priced at AED 2,500. The celebration took place at Roasters’ flagship outlet on the Boulevard, Downtown Dubai, on 13 September, welcoming coffee enthusiasts, media, and record adjudicators.
"At Roasters, we believe every cup tells a story." said Konstantin Harbuz, Co-founder & CEO at Roasters. "This recognition celebrates our team’s dedication and reflects Dubai’s growing reputation as a destination for exceptional coffee experiences." Founded in Dubai, Roasters has become one of the UAE’s biggest specialty coffee companies, with 11 premium branches across the country. As an artisan roaster, it is known for sourcing premium beans and perfecting the art of brewing, continually redefining how coffee is appreciated in the UAE.
The record-breaking cup features a precision hand-poured V60 brew made with ultra-rare Panama Esmeralda Geisha coffee beans, celebrated for their floral aromatics and layered tropical fruit notes. Accompaniments infused with Geisha beans include a delicate tiramisu, chocolate ice cream, and a signature chocolate piece crafted to reflect the exclusivity of the experience.
Guests enjoyed a table-side ritual. A dedicated barista prepared the coffee live using a temperature-controlled pour-over kettle, V60 dripper, precision scale, and freshly ground Geisha beans. The coffee was served in a handmade Edo Kiriko crystal glass, a Japanese heritage piece renowned for its intricate patterns and tactile beauty. Flavor note cards accompanied the presentation, guiding guests through the aromas, textures, and flavors.
More than just coffee, this creation is a multi-sensory experience that celebrates rare beans, artisan craftsmanship, and meticulous service. Every detail reflects the brand’s commitment to quality and originality, creating a moment that coffee connoisseurs will remember.
By achieving this Guinness World Record, Roasters underscores both its mastery of the craft and Dubai’s growing reputation for innovation, creativity, and excellence.
For more information, visit https://roasterscoffee.ae or follow Roasters on Instagram: https://www.instagram.com/roasterscoffee_dxb/