{"id":23941,"date":"2026-05-20T17:02:12","date_gmt":"2026-05-20T13:02:12","guid":{"rendered":"https:\/\/pressreleasenetwork.com\/site\/?p=23941"},"modified":"2026-05-20T17:02:12","modified_gmt":"2026-05-20T13:02:12","slug":"visa-launches-agentic-ready-program-in-uae-to-accelerate-agent-led-commerce","status":"publish","type":"post","link":"https:\/\/pressreleasenetwork.com\/site\/2026\/05\/20\/visa-launches-agentic-ready-program-in-uae-to-accelerate-agent-led-commerce\/","title":{"rendered":"Visa Launches \u201cAgentic Ready\u201d Program In UAE To Accelerate Agent Led Commerce"},"content":{"rendered":"<p>Visa, a global leader in digital payments, today announced the launch of its global <strong>Agentic Ready program<\/strong>in the United Arab Emirates, supporting the local industry\u2019s appetite for advancing AI-driven commerce. This launch is part of a broader rollout of the Agentic Ready program across Central and Eastern Europe, Middle East, and Africa (CEMEA).<\/p>\n<p>Visa\u2019s Agentic Ready program is designed to help financial institutions prepare for the next phase of commerce, whereAI agents can help consumers discover, select and complete purchases on their behalf,while maintaining the highest levels of trust, control, and protections that underpin the Visa network.<\/p>\n<p>In its first phase, Visa Agentic Ready enables issuers to test and validateagent-initiated transactions in a controlled, production-grade environment, helping them prepare for broader adoption as demand grows.<\/p>\n<p>Leading financial institutions in the UAE have already joined the program, including <strong>Abu Dhabi Commercial Bank (ADCB), Abu Dhabi Islamic Bank (ADIB), Al Ansari Exchange, Emirates Islamic, Emirates NBD, Mashreq, Tabby,Wio, andZiina<\/strong>\u2013 reflecting the strength of the UAEdynamic payments ecosystem.<\/p>\n<p>\u201cIn the UAE, we are seeing strong interest in how AI can enhance everyday commerce, alongside a clear focus on trust, security and real-world application,\u201d said <strong>Fadi Moukkadem, Visa\u2019s SVP and Group Country Manager for UAE, Kuwait and Qatar<\/strong>. \u201cAs AI becomes more embedded in everyday transactions, issuers will be central to building consumer confidence.Visa\u2019s Agentic Ready program gives our partners a practical pathway to test and prepare for this next evolution.\u201d<\/p>\n<p>Visa\u2019s approach builds on its long-standing role as a trusted payments network, combining capabilities such as secure digital credentials, identity solutions and risk controls to ensure that new technologies are introduced responsibly and at scale.<\/p>\n<p>The rollout of Visa\u2019s Agentic Ready program aligns with the UAE\u2019s broader ambition to build a future-ready digital economy, supported by advanced infrastructure, innovation-friendly regulation, and a continued push towards a more cashless society.<\/p>\n<p><strong>Strong Market Demand for AI-Driven Commerce in the UAE<\/strong><\/p>\n<p><a href=\"https:\/\/resources.fastcompanyme.com\/wp-content\/uploads\/reports\/FC_x_Visa_Agentic_Commerce:_Market_Insights_&amp;_Outlook_United_Arab_Emirates.pdf?utm_source=website&amp;utm_medium=pdf&amp;utm_campaign=agentic_commerce_report\">New research conducted by\u00a0<strong>Fast Company Middle East<\/strong>\u00a0in partnership with Visa\u00a0<\/a>highlights the growing appetite among UAE businesses for AI-powered commerce solutions:<\/p>\n<ul>\n<li>Nearly\u00a0<strong>60%<\/strong>\u00a0express strong interest or are actively exploring agentic commerce use cases.<\/li>\n<\/ul>\n<ul>\n<li>UAE businesses see agentic commerce as a\u00a0<strong>growth engine rather than a cost-cutting tool<\/strong>, with <strong>33% of those surveyed<\/strong>prioritizing\u00a0<strong>customer loyalty and retention, and 28% for revenue growth <\/strong><\/li>\n<\/ul>\n<p><strong>Scaling the Future of Commerce<\/strong><\/p>\n<p>Visa is working with financial institutions, technology partners and ecosystem stakeholders across the region to enable secure, AI-driven commerce experiences.<\/p>\n<p>The Agentic Ready program marks an important step in that journey, helping partners build the capabilities and safeguards needed to support the next generation of payments, with early adoption led by the UAE and momentum building across the wider region.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Visa, a global leader in digital payments, today announced the launch of its global Agentic Ready programin the United Arab Emirates, supporting the local industry\u2019s appetite for advancing AI-driven commerce. This launch is part of a broader rollout of the Agentic Ready program across Central and Eastern Europe, Middle East, and Africa (CEMEA). Visa\u2019s Agentic [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":23944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-23941","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/23941","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/comments?post=23941"}],"version-history":[{"count":1,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/23941\/revisions"}],"predecessor-version":[{"id":23945,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/23941\/revisions\/23945"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/media\/23944"}],"wp:attachment":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/media?parent=23941"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/categories?post=23941"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/tags?post=23941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}