{"id":19198,"date":"2025-01-03T17:00:18","date_gmt":"2025-01-03T13:00:18","guid":{"rendered":"https:\/\/pressreleasenetwork.com\/site\/?p=19198"},"modified":"2025-01-03T17:09:28","modified_gmt":"2025-01-03T13:09:28","slug":"e-sets-new-guinness-world-record-for-flying-the-largest-banner-in-a-skydiving-freefall","status":"publish","type":"post","link":"https:\/\/pressreleasenetwork.com\/site\/2025\/01\/03\/e-sets-new-guinness-world-record-for-flying-the-largest-banner-in-a-skydiving-freefall\/","title":{"rendered":"e& Sets New Guinness World Record For Flying The Largest Banner In A Skydiving Freefall"},"content":{"rendered":"\n

e&, the global technology group, announced that it has set a new Guinness World Record for the largest banner flown whilst in freefall (skydiving<\/a>).<\/p>\n\n\n\n

As part of its efforts to bring its new brand positioning, \u201cGo For More\u201d to life, e&, in collaboration with Skydive Dubai<\/a>, facilitated the freefall.<\/p>\n\n\n\n

Five skydivers jumped from an altitude of 13,000 feet, carrying a 22 x 7 metre banner. This record-setting activation was the global technology group\u2019s call to action, inviting all to embrace ambition, creativity, and innovation.<\/p>\n\n\n\n

This record-breaking activation was followed by another activation with a display by 17 skydivers, who formed a striking aerial pattern to spell out \u2018More,\u2019 symbolic to e&\u2019s call to action.<\/p>\n\n\n\n

Fares Hamad Fares, Vice President\/Digital Communications, e&, said:\u00a0<\/strong>\u201cAt e&, we believe progress is built on ambition, creativity, and a relentless pursuit of more. This Guinness World Record is more than just a thrilling achievement\u2014a reflection of our brand\u2019s spirit, \u2018Go For More,\u2019 and symbolises the ambition and courage that defines our journey. Just as the skydivers soared 13,000 feet with a record-breaking banner and the 17 who formed the word \u2018More\u2019 in the sky, we are constantly striving for new heights in technology and innovation to champion everyone\u2019s quest for more. This record-setting moment is our invitation to all\u2014to take a leap, go further, reach higher, dare to dream big, embrace bold, transformative ideas, and never stop striving for more.\u201d<\/p>\n\n\n\n

Watch e& setting a new Guinness World Record:<\/a><\/strong><\/p>\n\n\n\n

The activation took place in the heart of Dubai providing the perfect backdrop for this symbolic feat, underscoring the shared vision between e& and the UAE<\/a> to shape a future defined by bold ideas and transformative progress. This activation demonstrates e&\u2019s belief that progress is built on visionary thinking, and a relentless pursuit of more.<\/strong><\/p>\n\n\n\n

Through its versatile portfolio, e& strives to enable individuals and businesses to achieve more in a digitally powered world.\u00a0The synergy symbolised by the \u2018&\u2019 in e&\u2019s name reflects the group\u2019s diverse ecosystem of services. From cutting-edge connectivity through the region\u2019s fastest 5G network to innovative digital and entertainment platforms such as Smiles, swyp, GoChat, STARZPLAY and e& money, the group aims to enrich every moment, every day for everyone it reaches. This commitment is evident across its businesses: e& UAE, e& life, e& enterprise, and e& capital.<\/p>\n\n\n\n

This skydiving activation goes beyond achieving a Guinness World Record; it\u2019s a statement of intent. It reflects e&\u2019s vision to empower societies to drive the digital future. By aligning its brand message with impactful actions, e& continues to position itself as a leader in creating meaningful connections that drive progress and enrich lives.<\/p>\n\n\n\n

The e& skydiving freefall video can be viewed\u00a0here<\/a>:<\/p>\n\n\n\n

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