Sustainability has just scored a major victory at The 151st Open held at Royal Liverpool Golf Club by successfully averting the sale and use of tens of thousands of single-use plastic bottles! Thanks to innovative hydration solutions from Sweden\u2019s water purification and beverage innovator Bluewater, golf\u2019s oldest and most international Major proved that sustainability can go hand in hand with sporting excellence.<\/p>\n\n\n\n
\u201cIn a major sustainability win for the planet, the week-long 151st Open at Royal Liverpool averted 87,966 single-use 500 ml plastic bottles ending up in landfills and oceans by utilizing our innovative Bluewater hydration stations,\u201d said Bengt Rittri (photo below), founder and CEO of Bluewater. The Swedish environmental entrepreneur added that The Open\u2019s sustainability triumph showcases how even large-scale events can prioritize ecological responsibility without compromising quality or convenience.<\/p>\n\n\n\n
Bluewater\u2019s cutting-edge hydration solutions provided golfers, fans, staff, officials, and volunteers with on-site water purifiers and dispensers. By simply refilling their reusable water bottles at conveniently placed Bluewater stations throughout the venue, individuals were quenching their thirst while simultaneously playing a vital role in reducing global plastic waste. With each refill at these eco-friendly hydration stations, eventgoers also actively contributed to minimizing their carbon footprint and protecting our precious oceans from being inundated by more plastic bottles.<\/p>\n\n\n\n
\u201cThe commitment shown by The R&A sets an inspiring example for future sporting events worldwide who want to champion practical sustainability solutions that delivery real and measurable progress on key global issues,\u201d adds Bluewater UK-based events chief Philip Russell. \u201cBy embracing innovative and smart water solutions like those offered by Bluewater, we can collectively tackle one of today\u2019s most pressing environmental challenges \u2013 excessive single-use plastics. Together, the sporting event community can make a real difference by acting as a catalyst for awareness-raising and behavior change.\u201d<\/p>\n\n\n\n
When it comes to hydration solutions, Bluewater\u2019s unique offerings are revolutionizing how we stay hydrated while minimizing our impact on the environment. With its innovative technology and commitment to sustainability, Bluewater has created a unique ecosystem to tackle the issue of single-use plastic bottles head-on at events and venues.<\/p>\n\n\n\n
One standout feature of Bluewater\u2019s hydration stations is their use of advanced water purification systems. Equipped with state-of-the-art technologies that remove impurities ranging from PFAS chemicals to microplastics from tap water, the Bluewater stations provide purified and refreshing drinking water on demand, which eliminates the need for single-use plastic bottles and their high-carbon production and transportation.<\/p>\n\n\n\n
To complement its range of purified water dispensers, Bluewater also offers a premium range of bespoke refillable bottles made of high-grade materials such as stainless steel and borosilicate glass. The refillable vessels provide the perfect counterpart for event organizers to pair with on-site refilling infrastructure, enabling use across retail merchandise, VIP gifting, and promotional campaigns.<\/p>\n\n\n\n
\u201cThe great thing about sustainable hydration is that it\u2019s accessible to everyone. Whether you\u2019re an athlete competing in a high-profile championship or simply someone going about your daily routine, making conscious choices about how you hydrate can make a big difference,\u201d said Bengt Rittri.<\/p>\n\n\n\n
For more information, please contact David Noble, Bluewater\u2019s Chief Communications Officer, at david.noble@bluewatergroup.comor +44 778 530 2694 (also WhatsApp).<\/p>\n","protected":false},"excerpt":{"rendered":"
Sustainability has just scored a major victory at The 151st Open held at Royal Liverpool Golf Club by successfully averting the sale and use of tens of thousands of single-use plastic bottles! Thanks to innovative hydration solutions from Sweden\u2019s water purification and beverage innovator Bluewater, golf\u2019s oldest and most international Major proved that sustainability can […]<\/p>\n","protected":false},"author":1,"featured_media":16557,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-16555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/16555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/comments?post=16555"}],"version-history":[{"count":1,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/16555\/revisions"}],"predecessor-version":[{"id":16558,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/16555\/revisions\/16558"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/media\/16557"}],"wp:attachment":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/media?parent=16555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/categories?post=16555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/tags?post=16555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}