{"id":10643,"date":"2021-02-15T09:33:04","date_gmt":"2021-02-15T05:33:04","guid":{"rendered":"https:\/\/pressreleasenetwork.com\/site\/?p=10643"},"modified":"2021-02-15T09:33:13","modified_gmt":"2021-02-15T05:33:13","slug":"dubai-based-british-artist-sacha-jafri-officially-sets-the-guinness-world-records-title-for-the-largest-art-canvas-in-the-world","status":"publish","type":"post","link":"https:\/\/pressreleasenetwork.com\/site\/2021\/02\/15\/dubai-based-british-artist-sacha-jafri-officially-sets-the-guinness-world-records-title-for-the-largest-art-canvas-in-the-world\/","title":{"rendered":"Dubai-Based British Artist Sacha Jafri Officially Sets The Guinness World Records\u2122 Title For \u2018The Largest Art Canvas\u2019 In The World"},"content":{"rendered":"\n<p>British artist and philanthropist Sacha Jafri has officially set the\u00a0<strong>Guinness World Records<\/strong>\u2122 title for \u2018<strong>The Largest Art Canvas<\/strong>\u2018 in the world, with his painting\u00a0<strong>\u2018The Journey of Humanity\u2019<\/strong>.\u00a0Scaling over 17,000 square feet (17,176.6 square feet),\u00a0<strong>Guinness World Records\u2122<\/strong>\u00a0confirmed.<\/p>\n\n\n\n<p>Sacha, one of the most celebrated artists of our time, has been able to reach more than 2.5 billion people worldwide through this single piece of art which took seven months, 20 hours a day, to complete. He used 1,065 paint brushes and a whopping 6,300 litres of paint to create the extraordinary painting.<\/p>\n\n\n\n<p><strong>Sacha Jafri<\/strong>\u2018s record-breaking painting, \u2018The Journey of Humanity\u2019, now described as \u2018The Modern-Day Sistine Chapel\u2019, is part of his charitable initiative \u2018Humanity Inspired\u2019, supported by over 100 A-list celebrities, was launched under the patronage of His Excellency Sheikh Nahayan Mabarak Al Nahayan, Cabinet Member, Minister of Tolerance and Coexistence in partnership with Dubai Cares, part of the Mohammed bin Rashid Al Maktoum Global Initiatives and Atlantis, The Palm. Considered the largest worldwide social, artistic and philanthropic initiative in history, the painting was created in\u00a0<strong>Atlantis, The Palm\u2019s<\/strong>\u00a0ballroom, which was converted into the artist\u2019s studio, where Sacha spent a period of 28 weeks from March to September 2020 during the lockdown.<\/p>\n\n\n\n<p><strong>Sacha Jafri comments on his world record and his brave initiative,<\/strong>\u00a0<em>\u201cIt was an honour to receive the\u00a0<\/em><strong><em>Guinness World Records\u2122<\/em><\/strong><em>\u00a0title for my project\u00a0<\/em><strong><em>\u2018The Journey of Humanity\u2019<\/em><\/strong><em>.\u00a0<\/em><em>This is just the beginning of the\u00a0<strong>\u2018Humanity Inspired\u2019<\/strong>\u00a0journey. \u2018Humanity Inspired\u2019 and \u2018The Journey of Humanity\u2019 is much more than a painting, it is my initiative for true societal change through the hearts, minds & souls of the children of the world \u2013 a springboard for a better future for all Humanity.\u201d<\/em><\/p>\n\n\n\n<p><em>\u201cIf one person can spend 20 hours a day (on four hours sleep) for seven months continuously, creating a painting of over 17,000 square feet on his own, imagine what 7.5 billion people could do together if we stopped the nonsense of discrimination, judgement and agenda. One World, One Soul, One Planet\u2019.\u201d<\/em><\/p>\n\n\n\n<p><em>\u201cThe Largest Art Canvas is a record that we accepted by Sacha\u201d said<strong>\u00a0Shaddy Gaad \u2013 Senior Marketing Manager (MENA) at Guinness World Records<\/strong>. \u201cWe are confident that the humanitarian cause behind the achievement is one that will inspire people. We congratulate him and those involved in this extraordinary achievement and we are happy to declare them as Officially Amazing\u2122.\u201d<\/em><\/p>\n\n\n\n<p>Since moving from the Atlantis Ballroom, this monumental painting \u2018The Journey of Humanity\u2019 has been broken down into numbered, signed, catalogued, and framed canvases. 70 individually framed pieces of \u2018The Journey of Humanity\u2019 will be sold across four auctions in 2021 with the funds being raised for charitable initiatives in the sectors of education, digital connectivity, healthcare, and sanitation; in partnership with\u00a0<strong>Dubai Cares, UNICEF, UNESCO, Global Gift Foundation<\/strong>, as well as the\u00a0<strong>Ministry of Tolerance and Coexistence and the Ministry of Education in the UAE<\/strong>.<\/p>\n\n\n\n<p><strong>Dr. Tariq Al Gurg, Chief Executive Officer at Dubai Cares and Member of its Board of Directors<\/strong>\u00a0said:\u00a0<em>\u201cDubai Cares would like to congratulate Sacha Jafri on this unparalleled accomplishment that will paint a new future for many underprivileged children and youth around the world. \u2018The Journey of Humanity\u2019 is a remarkable showcase of the power of collective effort and its tremendous impact in creating positive change. We are proud to be part of this extraordinary initiative that is set to empower its beneficiaries with the basic human opportunity to transform their lives into unique masterpieces of their own.\u201d<\/em><\/p>\n\n\n\n<p><strong>The Royal Unveiling<\/strong><\/p>\n\n\n\n<p>On the 25th Febuary this masterpiece returns to the place of its creation, the enormous 2100 metres squared Atlantis ballroom. This will be the first time that the canvas is \u2018reunited\u2019 as each framed piece will be assembled, recreating the original painting.<\/p>\n\n\n\n<p><em>\u201cWe are thrilled that Sacha Jafri\u2019s hugely inspirational project, Humanity Inspired, has officially set the Guinness World Records\u2122\ufe0f title for \u2018The Largest Art Canvas\u2019 in the world. Atlantis, The Palm was honoured to host Sacha in our premises where he created this monumental masterpiece and we look forward to inviting him back for the great unveiling. We also stand behind him and his endeavours to raise US$30 million to help change the lives of the most in-need children from the poorest regions of the world, most affected by the aftermath of the COVID-19 Pandemic. This is a project close to our hearts and we wish him the very best on the next stage of his journey,\u201d<\/em>\u00a0said\u00a0<strong>Tim Kelly, Executive Vice President and Managing Director, Atlantis Dubai<\/strong>.<\/p>\n\n\n\n<p>With special viewing platforms and a maze through which the painting can be viewed, the Royal Unveiling promises to be an auspicious moment to be enjoyed by a select few. Needless to say social distancing measures will be in place.<\/p>\n\n\n\n<p>With special performances by some of the world\u2019s greatest talents, including, Singer, songwriter, actress and activist,\u00a0<strong>Leona Lewis<\/strong>, X Factor judge, whose smash\u00a0hit \u201cBleeding Love\u201d spent 7 weeks at No.1 in\u00a030 countries, the event will certainly be a celebration of hope, culture and inspiration.<\/p>\n\n\n\n<p>Honorary Chair of\u00a0<strong>Global Gift Foundation<\/strong>, actress and philanthropist,\u00a0<strong>Eva Longoria<\/strong>\u00a0said\u00a0<em>\u201cMaria and I, together with our \u2018Global-Gifters,\u2019 and our partners at UNICEF & Dubai Cares, feel honored to be part of \u2018We Stand Together United \u2013 Humanity Inspired,\u2019 continuing our long-term relationship with Sacha Jafri,\u201d said Eva Longoria. \u201cSacha has raised over $60 million for the most noteworthy causes around the world, including our own, and we are thrilled to be collaborating on this important project.\u201d<\/em><\/p>\n\n\n\n<p>Founder of\u00a0<strong>Global Gift Foundation<\/strong>,\u00a0<strong>Maria Bravo<\/strong>\u00a0expressed how\u00a0<em>\u201cFor many years now, Sacha has lent his time and incredible talent and energy to helping us raise much needed funds in support of The Global Gift Foundation and consequently a large number of International NGOs across the world. A large plethora of our Global Gifters have also been keen to actively participate in adding to the poignancy and legacy of his works of art.<\/em><\/p>\n\n\n\n<p><em>Sacha\u00b4s achievement in setting the Guinness World Record for \u2018The Largest Art Canvas<\/em><em>\u2018\u00a0<\/em><em>in the name of philanthropy is just monumental and speaks volumes of his generosity and kindness. The effort behind this project is huge but will mean we can really make a tangible difference to children in need around the world. Myself, Eva and all our Global Gifters can\u00b4t wait to see this symbolic and historic piece of art in person!<\/em><em>\u201c<\/em><\/p>\n\n\n\n<p>Jafri\u2019s charitable initiative \u2018Humanity Inspired\u2019 aims to raise more than $30 million (USD) and is imbued by his vision to connect people for a more conscious and empathetic world post the COVID-19 pandemic. Sacha is committed to supporting the reshaping of the future of education through global connectivity, as well as providing funds, infrastructure and support for healthcare and sanitation in the world\u2019s poorest regions.\u00a0<strong>Dubai Cares<\/strong>,\u00a0<strong>UNICEF, UNESCO and the Global Gift Foundation<\/strong>\u00a0are the initiative\u2019s beneficiaries, focusing their philanthropic efforts on COVID-19 emergency relief work through diverse campaigns around the world.<\/p>\n\n\n\n<p>From February to May 2021, select pieces from \u2018The Journey of Humanity\u2019, along with Jafri\u2019s much celebrated \u201918yr Retrospective Collection\u2019 will be on show at the largest gallery in the UAE, the Leila Heller Gallery, which is located in Alserkal Avenue, Dubai. The gallery is helmed by internationally acclaimed gallerist Leila Heller, who is also known for her famous New York gallery which features works by Andy Warhol, Richard Prince, Jeff Koons, Keith Haring and Tony Cragg.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>British artist and philanthropist Sacha Jafri has officially set the\u00a0Guinness World Records\u2122 title for \u2018The Largest Art Canvas\u2018 in the world, with his painting\u00a0\u2018The Journey of Humanity\u2019.\u00a0Scaling over 17,000 square feet (17,176.6 square feet),\u00a0Guinness World Records\u2122\u00a0confirmed. Sacha, one of the most celebrated artists of our time, has been able to reach more than 2.5 billion [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10644,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-10643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/10643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/comments?post=10643"}],"version-history":[{"count":1,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/10643\/revisions"}],"predecessor-version":[{"id":10645,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/posts\/10643\/revisions\/10645"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/media\/10644"}],"wp:attachment":[{"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/media?parent=10643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/categories?post=10643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pressreleasenetwork.com\/site\/wp-json\/wp\/v2\/tags?post=10643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}