Category: news

Strong content allows you to demonstrate to your customers who you are and what your brand stands for. Brand awareness isn’t just about whether or not your target [...] 

Yesterday I had this amazing conversation with Jasmine on Zoom. Jasmine is a purpose-driven entrepreneur. She is on a mission to change the [...] 

On May 10th, Hala and Careem announced they were joining forces to support India, by donating 1 AED per ride to UNICEF’s India Covid Relief Fund.

The money, raised in partnership with UNICEF, will be donated to the UNICEF India Covid Relief Fund, [...] 

It is always fun to catch up with Dubai old-timers. Kelly has been in Dubai for some 19 years and has seen Dubai become this glittering city that it has morphed into.

I remember first connecting with Kelly in 2004 when she was the very first [...] 

Because of the coronavirus outbreak that ravaged the globe in 2020, virtual events have witnessed a tremendous increase in popularity. Because traveling was not an [...] 

Working from home is not a recent thing. For workers who want flexibility and the freedom to operate from home, most forward organizations have used remote teams. The pandemic has shown that tasks and programs can be performed successfully from any [...] 

Google Workspace is the next step in the G Suite evolution. It’s not even the first time the name has been changed. “Google Apps for Your Domain” was the original name of the service. It was later changed to simply “Google Apps” [...] 

The consortium led by Rolls-Royce, which is creating a compact nuclear power station known as a small modular reactor (SMR), has revealed its latest design and an increase in power as it completes its first development phase on time and under budget. [...] 

Work-life balance is the state of being in harmony between one’s professional and personal lives. Work-life harmony can differ from person-to-person people [...] 

Branded calling is a newer innovation in the mobile technology space, but the advantages are already visible:

1. Retail clients have seen their answer rates increase by over 90%. An unidentified call from a retailer can set off an ominous tone with consumers; 82% of respondents said they assume an unknown number is an illegitimate business. An unknown number doesn’t just cost businesses an opportunity to interact with their customers – it can cost them business with that person altogether.
2. 63% of consumers said they would take their business to a different retailer that offered a branded or identified call. For those companies selling high-value items, a branded call could be the very key to positive brand perception and customer loyalty.

The shift in consumers’ shopping preferences presents an opportunity for retailers to enhance their customer experience and brand loyalty. [...] 

Actors Ashton Kutcher and Mila Kunis, sporting heroes Zach and Julie Ertz join judging panel that will pick the winner of the new Chegg.org Global Student Prize

Sunny Varkey, founder of the Varkey Foundation, which launched the new Chegg.org Global [...] 

As Eid approaches, what better way to mark the end of the Holy Month than a well-deserved break to Sri Lanka’s healing wellness resort, Plantation Villa – set within an enchanting former coconut, cinnamon and pepper farming estate?

Just a few [...]