SmartCitti is a digital twin of our real world which has been designed to create a happier, safer and smarter way of living, and is now going to take the anxiety out of post-lockdown shopping trips with the launch of the new and innovative feature – SmartShopper.
SmartShopper uses AI ‘outdoor and indoor’ navigation technology to help users plan a stress-free shopping trip from the comfort of their home. It maps out the safest routes and directs them from their front door, to and around the malls – with multi-destination routes available – in a first-of-its-kind experience.
The app also notifies users about nearby friends and family – helping to keep them and loved ones safe and at ease – whilst pointing out the latest deals on offer in stores too.
Dr. Mohammed Al-Husban, Head of Happiness and UX at SmartCitti, said: "Let’s be real, life after lockdown has seen many changes – new social distancing rules, sanitation stations and even ‘no touch’ policies in some stores. With plenty going on, it can be difficult to plan an enjoyable trip, while simultaneously keeping yourself and loved ones safe.
"That’s why we’re taking the guesswork and anxiety out of post-lockdown shopping, by planning a seamless trip for our community. SmartShopper ensures they stay safe while easily navigating around the malls, meaning no more getting lost, finding themselves stuck in crowds or wasting time finding the best routes.
Al-Husban adds: "By bridging the gap between the real and digital worlds, we’re paving the way for smarter, safer and happier living."
Working across the five major shopping destinations in Dubai – The Dubai Mall, Mall of the Emirates, Marina Mall, Ibn Battuta Mall and Souk Madinat Jumeirah – additional features of SmartShopper include:
- Location-based offers to help customers find the best deals
Users receive real-time offers tailored to their shopping route, helping them save time, money and effort in locating the best deals. Customers can take advantage of the many exclusive offers available in the digital world and take the guesswork out of shopping – by knowing exactly where they will go, how long it will take and how much they will spend during the trip.
- Users can share their happiness
In the SmartCitti immersive world, community members are the creators of their own happy city, playing an integral part in building, engaging and shopping within it. They can share their ‘happiness’ in real time during each shopping trip, letting others know about the shops they visited, the offers they loved, and the service they received.
SmartShopper can be accessed by downloading SmartCitti from the App Store or Google Play.