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Backlinks are a cornerstone of SEO strategy. They act as a bridge between your site and search engines, improving visibility, authority, and user engagement. They are also known as inbound, incoming, or external links.
Over 46% of SEO pros spend $5,000-$10,000 monthly on link building, a recent study found. However, according to Ahrefs, a whopping 66.31% of pages have no backlinks. And 90.63% of pages receive no organic search traffic from Google.Investing in quality backlinks ensures long-term growth in traffic and rankings. This is a no brainer!
At Cyber Gear, we specialize in the top 20 types of backlinks categorized below by their source or method of acquisition:
High-Authority Backlinks
Editorial Backlinks: Links included naturally within a piece of content by a high-authority (DA) site.
Guest Post Backlinks: Links you include in guest articles written for other websites.
Resource Page Backlinks: Links from pages that compile useful resources or references on a specific topic.
Government (.gov) Backlinks: Links from government websites, which are highly authoritative.
Educational (.edu) Backlinks: Links from educational institutions, another trusted source.
News Site Backlinks: Links from reputable news portals.
Niche-Specific Backlinks: Links from websites or blogs in your industry or niche.
User-Generated or Community-Based Backlinks
Forum Backlinks: Links placed in forums like Quora, Reddit, Stack Overflow., TripAdvisor.
Blog Comment Backlinks: Links added in the comments section of relevant blogs.
Social Media Backlinks: Links shared or posted on social media platforms.
Business-Related Backlinks
Directory Backlinks: Links from online directories like Yelp or industry-specific directories.
Business Profile Backlinks: Links from profiles created on platforms like Google Business, LinkedIn, Podcasts or Crunchbase.
Content-Specific Backlinks
Infographic Backlinks: Links earned when others share your infographics.
Skyscraper Backlinks: Links from content based on the ‘Skyscraper Technique’ (creating superior versions of existing content).
Video Backlinks: Links from YouTube descriptions or other video platforms.
Link Building Campaigns
Broken Link Backlinks: Links gained by replacing broken links on other sites with your content.
Outreach Backlinks: Links acquired by directly contacting site owners with relevant content.
Miscellaneous Backlinks
Pillow Links: Foundational links (e.g., citations, social profiles) used to build credibility.
Blogging Sites Backlinks: Links from user-generated sites like Medium, Blogger, or Tumblr.
Reciprocal Backlinks: Exchanged links between two websites.
Based on our 29 years’ experience in the web business (We are pre-Google!), we are happy to share some of the prized learnings:
Backlinks are known as the ‘vote of confidence’ from Google: This is eternal.
Focus on Quality Over Quantity: A few high-quality backlinks from authoritative sites are more valuable than numerous low-quality ones.
Diversify Your Backlink Profile: Avoid appearing spammy by relying on multiple sources and types of backlinks.
Google frequently checks footer links: Make sure that you prioritize the user by providing value rather than for SEO purposes.
Badge Backlinks: These badges are typically given to recognize achievements, certifications, partnerships, or contributions.
Influencer Generated Backlinks: Google views these backlinks as a vote of confidence, in the era of the E-E-A-T algorithm.
Stay Ethical: Avoid black-hat methods like buying links, as they can lead to penalties.
Would you like to explore strategies for acquiring these backlinks?
Introduction: AI Agents as Catalysts for Change Artificial intelligence (AI) agents are rapidly becoming indispensable tools that are transforming the…
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